Monday, September 20, 2004

The Internet Records Keeper

Marketing strategies for the B2B and B2C company.

When you want to reminisce about all the different things in this world related to the Internet or view how marketing has changed with new technology, the place to pull up a chair and enjoy a drink and pizza while watching a full length archived video is right at your own online computer. The spot to visit is The Internet Archive and The Way Back Machine located at: http://www.archive.org.

Note: Links open in new windows.


Today I viewed one of the Computer Chronicles videos about the early days of the Internet. It was a blast to watch because while a number of things have changed in relation to the video a large part of the information is still appropriate for today. It was interesting to see some of the websites from the mid 90’s and how classes were going on in San Francisco for teaching people how to use html.

I have found the Internet Archive extremely useful for a number of different marketing concepts. It is a great place for research for various media types i.e. video, pictures, full length audio, news clips, election video, and tons more. It has another feature that is really cool and that is being able to take a look at your early website which is stored in the Way Back Machine area. This is really helpful when taking a look at Internet marketing concepts from various websites at various time periods.

The advantage to this is it provides a feedback mechanism to look at your own site and get a visual representation of the first years and hopefully see improvement as you have gone along. If you are not seeing improvement or any changes at all, then most likely you have forgotten about your site (and maybe so have your customers).

So, if you have a B2B or B2C company or want to get additional information on marketing, take it from this B2B and B2C marketing Internet Records Keeper, and mine the archived nuggets available to you online. Contact us for website help for Internet marketing services.

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